вторник, 23 ноября 2010 г.

Facebook Alternative Diaspora Launches Their Private Alpha With Some Bet Hedging

Facebook Alternative Diaspora Launches Their Private Alpha With Some Bet Hedging

  • 54 Comments
  • MG Siegler

    1 hour ago

    We’ve been tracking the progress of Diaspora, the open-source Facebook alternative, since before the project even started. That’s because the idea got so much buzz on the crowdsourced micro-funding site Kickstarter, that they were able to turn a goal of raising $10,000 in 39 days into $200,000 from 6,500 backers in the same timeframe. But with such high expectations, you have to deliver. And many expressed doubts that the small team of college students could do that.

    After the money came in, the team sequestered themselves for the Summer to work on the project. Despite some hiccups, they were able to unveil the source of the project in September to mixed reviews. Meanwhile, a user-facing alpha launch was promised for October. That came and went, and they pushed the launch to Thanksgiving. Well, we’re two days away from turkey day, and Diaspora has delivered this time.

    As the company notes on their blog, the first batch of private alpha invites are going out today. They note that each week they’ll be adding more people to the test, starting with those who contributed to the service’s funding.

    Says the team:

    We are proud of where Diaspora is right now. In less than five months, we’ve gone from nothing to a great starting point from which the community can keep working. We’ve spent a lot of time thinking about how people can share in a private way, and still do all the things people love to do on social networks. We hope you’ll find it fun to use and a great way to keep in touch with all the people in your life.

    Interestingly enough, it sounds as if Diaspora is heavily predicated on lists, which they call “aspects”. This is interesting because Facebook is going in the opposite direction, as CEO Mark Zuckerberg has made it clear that people on their service don’t want to make lists. In fact, their entire new Groups project is a way to make it so you don’t have to make lists. “We think that aspects are a simple, straightforward, lightweight way to make it really clear who is receiving your posts and who you are receiving posts from,” writes Diaspora.

    But the service is also quick to hedge their bets. “It isn’t perfect, but the best way to improve is to get it into your hands and listen closely to your response,” they note about the aspects idea. They then go on to list five things they know they could do better, including: security, better APIs, better documentation, easier upgrades, and cleaner code. Yeah, that’s quite a few major things.

    Our work is nowhere close to done. To us, that is the best part. There are always more things to improve, more tricks to learn, and more awesome features to add,” they conclude.

    As you can see in the alpha site graphic below, they’re smartly playing towards some of the things people complain about the most with regard to Facebook: choice, ownership, simplicity.

    понедельник, 22 ноября 2010 г.

    Facebook Vies To Become Your Homepage – And Why That’s A Big Deal

    Facebook Vies To Become Your Homepage – And Why That’s A Big Deal

  • 125 Comments
  • Robin Wauters

    14 hours ago

    It’s a very old trick, and arguably a mighty effective one. Ask people to set your website as their homepage, and it will become their entry point to the Web, the very first thing they’ll see when they open their browser. Venturebeat noticed that Facebook started prompting visitors to set the site as their homepage before the weekend, by means of a bar at the top that actually shows some pictures and names of your Facebook friends.

    Others have reported to see the bar popping up as well, and reader Ryan Merket from Appbistro just checked in to tell us that he’s seen it as well. You can see two other pop-up messages below, and you’ll notice that they differ from the one embedded above.

    From the looks of it, Facebook is A/B testing this with a small subset of users, and trying out a variety of messages and pop-up layouts to figure out which one yields the best results.

    This is undeniably a significant move, particularly when it will roll out to the site’s roughly 500 million active users in full. Keep in mind that Google and other search engines benefit greatly from being a genuine starting point to the rest of the Web, which is why so many people select such services to come up as soon as they open their Web browser.

    Being people’s homepage is good for branding, great for ‘stickiness’ and phenomenal for traffic.

    But for many people, social networking sites are slowly taking over at least part of the role of search engines, which is mainly to retrieve information. When you can tap your entire social graph for answers to your queries, sites like Facebook have the ability to push aside search engines like Google as the first site that springs to mind when people think about surfing the WWW to find information, connect to other people, communicate with friends, and so on.

    I can easily see why more and more people would eventually switch to Facebook as their homepage of choice, and actively prompting them to do so might be just what some Facebook users need to actually configure their browsers to do just that.

    Come to think of it, I’m wondering why Facebook hasn’t been doing this forever.

    Facebook’s traffic is still very much not going anywhere but up, but the social network could still see a massive bump in total pageviews and time spent on the site if they can convince even just a tiny percentage of their total user base to set Facebook.com as their homepage.

    That said, you’ve set TechCrunch as your homepage, right?

    Facebook Removing Gmail From List Of Third Party Email Providers

    Facebook Removing Gmail From List Of Third Party Email Providers

  • 120 Comments
  • Alexia Tsotsis

    Nov 20, 2010

    Something is up on the Facebook vs. Google data reciprocity front. It looks like Facebook is removing Gmail from the list of third party email providers on  “Find Friends”, whereas we were seeing direct link downloads to Gmail contacts still offered as an option just a couple of days ago.

    It gets stranger. Some new users who sign up with their Gmail accounts can still see the option to add friends from Gmail, but when I tried to import contacts I got the below “Everyone on this contact list is already on Facebook or has already been invited” message. In other words it didn’t work.

    Signing up with a non-Gmail account eliminates the option entirely even though you still have the capability to manually download and upload your contact files. This seems to be the latest development in the ongoing Facebook vs. Google slap fight, even though it’s not exactly clear who slapped whom.

    Here’s our ongoing tally:

    1. Google To Facebook: You Can’t Import Our User Data Without Reciprocity
    2. Data Protectionism Begins In Earnest
    3. Facebook Finds A New Way To Liberate Your Gmail Contact Data
    4. Google’s Response To Facebook’s Response To Google’s Facebook API Ban
    5. Google Gets Feisty, Kicks Data Portability Fight With Facebook Up A Notch
    6. Google No Longer Claims Facebook Will “Trap” Users. Or Do They?

    I’ve contacted both Facebook and Google for more information and will update this post when they respond. For the record, Mark Zuckerberg called Gmail Priority Inbox “pretty cool” onstage at Web 2.0 Summit after Facebook announced their own email product last week.

    Update: Word from Google is that nothing has changed from its side. Atul Arora also points out that the Gmail contact import button is now gone from Facebook property Friendfeed as well.

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